A very interesting find related to "Branded Applications" today by James Governor. Is this a branded application? Or is it nothing more than a glorified Banner Ad? I will have to download it and try it. In the conversation over Twitter, I pointed out that the concept of Branded Applications is something aimed at Marketers, not Technologists. A Branded Application is a marketing campaign where "The Utility is the Campaign" Awesome find though!

Forward

1 year ago by Tony M.

Add a Reply

Join Now to Reply!

To add your own reply, sign in or join Pownce today!

57 Recipients

View all

This note is viewable by everyone.